Dear Reader,
Local Search Marketing is the process of getting your business as high up the Local search results as possible. The screenshot below shows an example of Google's local search results for the phrase "plumbers in Coventry":

This variation on search engine optimisation (SEO) has beome very common over the past 18 months or so as the big searh engines have integrated these loal search results into their main (orani) search results.
I've been working with local search business listings for a tear or two now and through tireless experimentation, I've picked up a lot of knowledge and tehniques for getting businesses high in the rankings.
Most of the advice on the Internet is tailored towards an American audience, so I thought I'd share some of my UK-centric knowledge in a new blog. Here's the link:
THE UK LOCAL SEARCH MARKETING HANDBOOK
Every week, I'll be updating it with tips and tricks to help businesses improve their local search rankings and make their business more visible on the Internet.
Until next time,
Daniel
